Blog Content - Scaling Entrepreneur Support Through Actionable Writing

Written By Stephanie Kissel

The Situation

Entrepreneurs needed more than just inspiration. They needed simple, clear, step-by-step advice on funding, planning, and growth. We wanted to turn Supportedly.com into a content hub that delivered that guidance consistently and reliably.

What I Did

I built and ran the editorial and production process for Supportedly's blog.

Editorial Direction

  • Developed a content calendar focused on real-world questions and practical solutions

  • Prioritized clarity and actionability in every post, avoiding jargon and fluff

Team and Workflow Management

  • Managed freelance and in-house writers, editors, and graphic designers

  • Set up a content pipeline in ClickUp for idea capture, review, publishing, and promotion

Quality and Scale

  • Maintained consistency across more than 100 posts while tailoring content to local and regional needs

The Results

  • Published over 100 original blog posts with a strong focus on tactical, relevant content

  • Helped entrepreneurs navigate topics like pricing, funding, and hiring with confidence

  • Supported SEO growth and established Supportedly.com as a trusted source of support

Stephanie Kissel
Previous

Streamlining Client Communication and Reducing Manual Work
Next

Support Directory - The First Step Toward a Statewide Entrepreneur Resource Tool